Headlines for the hospice
The campaign
Keech Hospice Care
We’re very privileged to be the PR agency of choice for Keech Hospice - they provide free, specialist care and support for adults in Luton and Bedfordshire, and for children in Bedfordshire, Hertfordshire and Milton Keynes who are living with life-limiting conditions. Care is provided wherever support is needed the most, helping patients live well for as long as they live.
Our work
Media relations
We harness our close journalist relationships to run an ongoing, proactive media relations campaign for Keech. Through press releasing their news, winning commissions for expert articles we support their team to write, and securing human interest stories shared with the permission of their inspiring patients, we have generated coverage across TV, radio and national and regional press.
Awards
Because we have always have a finger on the pulse of what’s going on in the charity sector, we’re able to advise Keech in awards they might like to enter. We interview staff and volunteers to collect stories and data, write nominations on the hospice’s behalf and create the all-important supporting evidence.
Copywriting
From patient guides to leaflets and website copy, we support Keech in creating content that’s on brand and carrying their core messages. Our expert team of copywriters comprises former journalists, novelists and PRs with decades of experience, so we know how to make words sing!
Media training
We have trained a number of Keech’s staff on the art of media interview techniques. The sessions are fun, interactive and make sure everyone feels a lot more prepared and confident about speaking to journalists.
The results
Well-earned recognition
Keech and members of their team are now the proud recipients of a host of awards, having been rightly recognised by a plethora of respected bodies, including CharityComms, Hospice UK and CommsHero.
Their stories have been heard by hundreds of national and regional media outlets, including BBC Radio Two, ITV, BBC Look East, Woman&Home, Take A Break, The Express, Prima, Nursing Times, Charity Times, Third Sector, Greatest Hits Radio and People’s Friend.
What they say
“We’ve worked with Hollands Associates on a crisis communications policy, a PR strategy and an ongoing media relations campaign. They also delivered an in-person training session on crisis handling to our team, which was very well received. They are always pro-active, pleasant to work with and nothing is too much trouble. They have generated a large amount of positive coverage for us in a short space of time and are always open and honest with their advice.”
Want to explore working together?
If you’re interested to find out what we can do for you, contact us today for a no-obligation, exploratory discussion.
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